Is Tito’s Made with Potatoes? The Truth Behind the Popular Vodka Brand

Is Tito’s vodka made with potatoes? This is a question that many in the liquor world have been wondering for years. Tito’s is a popular brand of vodka that has been making waves in the industry, known for its smooth taste and affordability. But there has been a long-standing debate among liquor enthusiasts regarding the origin of Tito’s vodka. Some argue that it is made with potatoes, while others insist that it is made with corn. So, which one is it?

The answer may surprise you. Despite the widespread belief that Tito’s is made with potatoes due to its texture and taste, it is actually made from corn. Tito’s Handmade Vodka, as it is officially called, is made from 100% corn. This unique ingredient is what gives the vodka its signature smooth taste. Tito’s is also gluten-free, which makes it a popular choice for those with dietary restrictions. If you’re a fan of Tito’s, knowing what it’s made from can help you appreciate it even more.

Now that we have the answer to the question of whether Tito’s is made with potatoes, we can dive deeper into what makes this vodka so special. Tito’s Handmade Vodka is distilled six times in copper pots before it is ready to be bottled. The company prides itself on using quality ingredients and traditional distilling methods, which is evident in the smooth and clean taste of the final product. Whether you’re sipping Tito’s on the rocks or using it as a mixer in your favorite cocktail, understanding its origins can help you better appreciate this popular brand of vodka.

History of Tito’s Vodka

Tito’s Vodka is a popular brand of vodka known for its clean, smooth taste and reasonable price point. It is one of the fastest-growing spirits in the market, and it has also gained a cult-like following in the United States.

The story behind Tito’s Vodka begins when Tito Beveridge, a native Texan, decided to make his own vodka. Beveridge started experimenting with different ingredients and fermentation processes in the early 1990s. By 1996, he had perfected a recipe that used corn as the base ingredient instead of the traditional potatoes or wheat used in most vodka recipes.

According to Beveridge, using corn as the base ingredient was a more sustainable and efficient option. Corn was readily available in Texas, and it provided a sweeter, more buttery flavor that differentiated Tito’s Vodka from other vodkas in the market.

  • In 1997, Tito’s Handmade Vodka was born. The brand was initially based out of Beveridge’s kitchen and sold at local Texas bars.
  • As demand for the vodka grew, Beveridge moved his operation to a larger space in Austin, where he continued to make the vodka by hand in small, copper stills.
  • He then began to distribute Tito’s Vodka more widely, eventually expanding to other states and countries.

Today, Tito’s Vodka is one of the fastest-growing spirits in the world, with sales increasing over 20% every year. The brand has won numerous awards, including the Double Gold Medal at the San Francisco World Spirits Competition and the Chairman’s Trophy at the Ultimate Spirits Challenge.

Year Event
1997 Tito’s Handmade Vodka is born
1998 Tito’s Vodka wins Double Gold Medal at San Francisco World Spirits Competition
2007 Tito’s Vodka opens its first dedicated distillery in Austin, TX
2013 Tito’s Vodka becomes the top-selling vodka in the United States

Despite the brand’s rapid growth, Tito’s Vodka continues to stay true to its handmade roots. The vodka is still made in small batches using the same copper pot stills as it was when it was first created. The brand is also committed to using sustainable practices, such as recycling and repurposing materials.

Overall, Tito’s Vodka has become a beloved favorite among consumers and bartenders alike. Its smooth taste and unique production process have helped it stand out in a crowded market.

Production process of Tito’s Vodka

As one of the most popular vodkas in the United States, Tito’s Handmade Vodka has gained a reputation for its smooth taste and unique production process. Here’s a closer look at how this beloved spirit is made.

  • Tito’s Handmade Vodka is made from 100% corn, not potatoes.
  • The corn used is sourced from Midwestern farms in the United States.
  • The distillery uses a pot still method to create the vodka.

The process of making Tito’s Handmade Vodka begins with the milling of the corn. The corn is milled into a fine powder and then mixed with hot water to create a mash. The mixture is then cooled and yeast is added to begin fermentation. This process takes several days, during which the yeast consumes the sugars in the mash and creates alcohol.

After fermentation, the mash is distilled in a pot still, a traditional method of distillation that produces a high-quality, flavorful spirit. The spirit is then filtered through activated carbon to remove any remaining impurities.

One of the unique aspects of Tito’s Handmade Vodka is the number of times it is distilled. While many vodkas are distilled three or more times, Tito’s is distilled just two times. This allows more of the natural flavor of the corn to come through, resulting in a smoother, sweeter taste.

Step Description
Milling Corn is milled into a fine powder and mixed with hot water to create a mash.
Fermentation Yeast is added to the mash and the mixture is left to ferment for several days.
Distillation The fermented mash is distilled twice in a pot still.
Filtering The spirit is filtered through activated carbon to remove any remaining impurities.

Once the vodka has been distilled and filtered, it is blended with mineral-rich Texas spring water to bring it down to its desired proof. The final result is a smooth, creamy vodka with a slightly sweet taste and a hint of corn flavor. It’s perfect for sipping on its own or mixing into your favorite cocktail.

Potatoes as a Primary Ingredient in Vodka Production

When it comes to vodka production, the ingredient that really makes the difference is the base that is used. While many other spirits are made using grains like wheat and rye, vodka is unique in that it can be made from a range of bases. However, it is widely accepted that the best and most traditional option is potatoes.

  • Potatoes have been used as the base for vodka production for hundreds of years, with early records of this dating back to the 18th century in Poland.
  • The reason potatoes work so well is that they are a starchy, neutral-tasting vegetable that can be easily turned into a fermentable mash.
  • Using potatoes in vodka production also gives the spirit a distinct creaminess and mouthfeel that can’t be replicated using other ingredients.

Today, many vodka producers use grains as a base, as they are cheaper and easier to source than potatoes. However, there are still some producers who swear by the use of potatoes and insist that they produce a far superior product. It’s worth noting that while potato-based vodka often has a slightly higher price point, many people consider it to be worth the extra cost for the unique flavor and texture that it provides.

For those curious about the technical side of things, using potatoes in vodka production is a multi-step process, as the vegetable needs to be fully broken down and converted into a fermentable sugar before distillation can take place. This involves a combination of boiling, cooling, and enzymatic conversion to turn the potatoes into a liquid that can be fermented.

Pros of Potato-Based Vodka Cons of Potato-Based Vodka
Unique creaminess and mouthfeel Higher price point compared to grain-based vodka
Traditional ingredient with centuries of history More difficult and time-consuming production process
Distinct flavor profile Limited availability and variety compared to grain-based vodka

So, while potatoes may not be the most common base for vodka production these days, they certainly have a long and storied history in the world of spirits. Whether you’re a vodka connoisseur or simply interested in learning more about the fascinating world of alcohol production, it’s worth exploring the many different ingredients and techniques that are used to create this popular and beloved spirit.

Comparing potato vodka and grain vodka

When it comes to vodka, the two most common types are potato vodka and grain vodka. Each type has its unique characteristics and will appeal to different palates. Here’s a breakdown of how potato vodka and grain vodka differ:

  • Ingredients: As the name suggests, potato vodka is distilled from potatoes, while grain vodka is made from grains such as wheat, rye, or barley. The difference between ingredients gives each vodka its unique flavor profile and mouthfeel.
  • Production: Potato vodka is typically distilled fewer times than grain vodka, which means it retains more of its natural flavor. Grain vodka, on the other hand, undergoes multiple distillations to create a smoother, purer spirit.
  • Price: Potato vodka tends to be more expensive than grain vodka due to the more extensive production process and the higher cost of potatoes compared to grains.

Ultimately, the choice between potato vodka and grain vodka comes down to personal taste and preference. Some people prefer the earthy, creamy taste of potato vodka, while others enjoy the clean, crisp taste of grain vodka.

However, there is one significant advantage of potato vodka over grain vodka: it is naturally gluten-free. Since potatoes are a gluten-free ingredient, potato vodka is an excellent option for anyone with celiac disease or a gluten intolerance.

Potato Vodka Grain Vodka
Distilled from potatoes Distilled from grains
Retains more natural flavor Undergoes multiple distillations for a smoother taste
Typically more expensive Generally more affordable

Overall, both potato vodka and grain vodka can be excellent options, depending on your preferences. Experiment with different brands and types to find your perfect vodka.

Tasting Notes of Tito’s Vodka

Tito’s Vodka is a premium vodka that has taken the world by storm. Not only is it one of the top-selling vodkas in the United States, but it has also gained recognition globally.

One of the reasons for its popularity is its smoothness. Tito’s is a gluten-free vodka made with corn and is distilled six times. This process makes it one of the smoothest vodkas on the market.


  • Aroma: Tito’s has a clean, crisp scent with a slight sweetness.
  • Taste: It has a slightly sweet flavor with a hint of black pepper. The taste of the corn used in the process is also present.
  • Finish: The finish is smooth and leaves no harsh aftertaste.


Tito’s is extremely versatile and can be enjoyed in many ways. It is perfect for sipping on its own, but it also works well in a variety of cocktails. Its smoothness allows it to blend well with other flavors, making it a favorite among mixologists.

One popular cocktail is the Tito’s Martini, which is made with Tito’s Vodka, dry vermouth, and a twist of lemon. The simplicity of the martini allows the vodka’s unique qualities to shine.

Awards and Recognition

Tito’s Vodka has won numerous awards and recognition in the spirits industry. It has consistently been awarded gold medals from the San Francisco Spirits Competition, one of the most prestigious spirits competitions in the world.

Year Award
2014 Double Gold – San Francisco Spirits Competition
2015 Gold – San Francisco Spirits Competition
2016 Double Gold – San Francisco Spirits Competition
2017 Double Gold – San Francisco Spirits Competition

The awards and recognition show that Tito’s Vodka is not just a fan favorite, but also highly regarded in the spirits industry.

Tito Beveridge – the founder of Tito’s Vodka

Tito Beveridge is the mastermind behind Tito’s Vodka, which has become a household name and one of the most popular spirits in the world. Born in San Antonio, Texas, Tito had dreams of becoming a geologist but found himself working various odd jobs after college, including waiting tables and making flavored vodka for his friends as a hobby.

It wasn’t until the late 1990s that Tito decided to turn his passion for vodka-making into a business. He purchased a small pot still and began experimenting with different recipes, using the finest ingredients he could find. Tito’s handmade vodka quickly gained a following among local bartenders and spirit enthusiasts, and Tito’s Vodka was officially born in 1997.

Tito’s Vodka is made with potatoes – fact or myth?

  • The truth is, Tito’s Vodka is made from yellow corn.
  • While many people believe that Tito’s is made from potatoes due to its smooth texture and rich flavor, Tito himself has confirmed that he uses only the finest, locally-sourced yellow corn in his vodka-making process.
  • Tito’s Vodka is also gluten-free and distilled six times for a clean, crisp finish.

The success of Tito’s Vodka

Tito’s Vodka quickly gained recognition not only for its exceptional taste but for its unique branding as well. Tito’s is known for its distinctive blue and white label and its playful, hand-drawn font. Tito himself has remained heavily involved in the marketing and promotion of his brand over the years, taking a non-traditional approach that has resonated with consumers.

Thanks to Tito’s dedication to using the best ingredients and his commitment to making the best vodka possible, the brand has seen incredible success in a relatively short amount of time. Today, Tito’s is available in over 100 countries and has received countless awards and accolades, including being named the “Fastest Growing Spirits Brand in History” by the Wall Street Journal in 2017.

Tito’s Vodka Awards and Recognition

Since its inception, Tito’s Vodka has received numerous awards and accolades. Some of the most notable include:

Award Year
Double Gold Medal – San Francisco World Spirits Competition 2001
Top 50 Spirits in the World – Wine Enthusiast Magazine 2012
Impact Hot Brand Award – Shanken Communications 2014-2019

These awards and recognition are a testament to the quality of Tito’s Vodka and the vision of its founder, Tito Beveridge.

Distillation techniques used in Tito’s Vodka production

Distillation is the vital process in vodka production that purifies the liquid and increases its alcohol content. It is crucial to use the correct distillation techniques to produce the best quality vodka, and Tito’s Vodka is no exception. The following are the distillation techniques used in Tito’s Vodka production:

  • Pot Still Distillation: Tito’s Vodka is made using traditional pot stills, also known as copper pots. The pot stills are crafted by hand in Europe and shipped to the Tito’s distillery in Texas. Using pot stills for distillation creates a more robust and flavorful vodka with a distinctive character that sets Tito’s Vodka apart from its counterparts.
  • Multiple Distillation: Tito’s Vodka goes through a total of six distillations in their pot stills, more than most other vodkas on the market. The distillation process ensures that Tito’s Vodka has the smoothest and cleanest finish possible.
  • Carbon Filtration: After the distillation process, Tito’s Vodka is then filtered through activated carbon to remove any impurities and ensure its purity. The carbon filtration process is what makes Tito’s Vodka have a clean and smooth finish, without any burning sensation.

It’s no wonder that Tito’s Vodka has won numerous awards and accolades for its exceptional quality. The use of pot stills and multiple distillations ensures that Tito’s Vodka has a unique character, making it stand out from other vodkas. The carbon filtration process also ensures that every drop of Tito’s Vodka is smooth and easy to drink, making it a fan favorite for vodka drinkers worldwide.

For more information about the distillation techniques used in Tito’s Vodka production, refer to the following table:

Distillation Technique Details
Pot Still Distillation Uses traditional copper pot stills, handcrafted in Europe and shipped to the Tito’s distillery in Texas.
Multiple Distillation Tito’s Vodka goes through six distillations, ensuring a smooth and clean finish.
Carbon Filtration Tito’s Vodka is filtered through activated carbon to remove any impurities and ensure its purity.

With these distillation techniques, Tito’s Vodka has become one of the best quality vodkas on the market, and its unique taste has won over many vodka enthusiasts worldwide.

Use of Copper Pot Stills in Tito’s Vodka Production

One of the secrets behind Tito’s Handmade Vodka’s smooth taste and quality is the use of copper pot stills in the production process. These stills are instrumental in giving Tito’s its distinctive character and flavor. Here are some reasons why:

  • Copper is an excellent conductor of heat. The material distributes heat evenly and efficiently, making it ideal for distillation. This property results in a spirit that is not only smooth but also free from impurities.
  • Copper interacts with the alcohol, removing unwanted impurities while retaining desirable aromas and flavors. This means that the distillate produced by copper pot stills is of higher quality compared to those produced by other materials.
  • Copper has antimicrobial properties. The material effectively prevents the growth of bacteria and other microorganisms that can spoil the taste and quality of the vodka. This property is particularly crucial in Tito’s Vodka production since the company does not use any preservatives.

Tito’s has been using copper pot stills in the production process since the brand’s inception in 1997. The company has continued to use this time-honored method even as it has expanded its production to meet growing demand.

Interestingly, Tito’s was also the first legal distillery in Texas to use copper pot stills, a testament to the brand’s commitment to quality and innovation. With over two decades of experience producing vodka with copper pot stills, it’s no wonder that Tito’s has become one of the most popular vodka brands around.

Here’s a table showing the different types of stills and their characteristics:

Type of still Material Output quality
Pot still Copper High
Column still Stainless steel Medium
Continuous still Copper and stainless steel Low

As you can see, copper pot stills produce the highest quality output compared to other types of stills. It’s no wonder that Tito’s has built its brand around this time-honored method.

Sustainability practices used by Tito’s Vodka

Tito’s Vodka is committed to sustainability and works hard to minimize its impact on the environment while creating high-quality vodka. Here are some of the sustainability practices used by Tito’s Vodka:

  • Water conservation: Tito’s Vodka has implemented several water reduction initiatives, such as reclaiming and reusing water from the distillation process. Additionally, they have installed a cooling tower that recycles water used to cool the stills, further reducing water usage.
  • Renewable energy: Tito’s Vodka has invested in renewable energy sources, such as solar panels, to power their distillery and reduce reliance on non-renewable sources.
  • Recycling: The company has invested in recycling programs, including recycling cardboard, pallets, glass, and plastic.

These sustainability practices have helped Tito’s Vodka reduce their carbon footprint and minimize their impact on the environment. They also demonstrate the company’s commitment to responsible business practices and providing consumers with high-quality products that are ethically and sustainably produced.

Overall, Tito’s Vodka has developed sustainable practices that prioritize environmental conservation without compromising the quality of their vodka. Their commitment to social responsibility and sustainable practices sets a great example for other companies to follow.

Tito’s Vodka in the American Market

Tito’s Handmade Vodka is a brand of vodka that has become increasingly popular in the United States in recent years. It is marketed as a high-quality, small batch vodka that is made in Texas. While there is some debate over whether or not Tito’s is made with potatoes, the brand has become one of the top-selling vodkas in the country.

  • Tito’s Handmade Vodka has been around since 1995, and it was originally sold only in Texas.
  • The brand’s popularity began to grow in the early 2000s when it started to win awards at international spirits competitions.
  • Today, Tito’s is sold in all 50 states and is widely available in bars and restaurants, as well as liquor stores.

Is Tito’s Made with Potatoes?

One of the most common misconceptions about Tito’s Handmade Vodka is that it is made with potatoes. While there are many vodkas on the market that are distilled from potatoes, Tito’s is not one of them.

Tito’s is actually made from corn, which is a common base for many vodkas. The corn is sourced from the Midwest and is distilled six times to create a smooth and clean-tasting vodka. The distillation process also involves filtering the vodka through activated carbon, which helps to remove impurities and create a more refined final product.

While some vodka purists may turn their nose up at the idea of a vodka that is not made from potatoes, Tito’s Handmade Vodka has gained a loyal following among consumers who appreciate its smooth taste and affordable price point. Whether you enjoy it on the rocks or in your favorite cocktail, Tito’s is a great choice for anyone looking for a high-quality vodka that won’t break the bank.

Tito’s Handmade Vodka vs Competitors

One of the reasons that Tito’s Handmade Vodka has become so popular in the American market is its affordability. While there are certainly more expensive vodkas on the market, Tito’s offers a high-quality product at a reasonable price point.

Another factor that sets Tito’s apart from its competitors is its smooth taste. While some vodkas can be harsh or burn going down, Tito’s is known for its easy drinkability and subtle flavors. It is a great choice for mixing in cocktails, but it can also be enjoyed neat or on the rocks.

Brand Price (per liter) Taste
Tito’s Handmade Vodka $20 Smooth and subtle
Grey Goose $40 Robust and bold
Ketel One $30 Crisp and clean

Of course, taste is subjective, and different people will have different preferences when it comes to vodka. However, Tito’s Handmade Vodka is a great option for anyone looking for a smooth, affordable, and accessible vodka that is perfect for cocktails and sipping alike.

Is Tito’s Made with Potatoes FAQ

Q: Is Tito’s vodka made with potatoes?
A: Yes, Tito’s Handmade Vodka is made from 100% corn, and it is also gluten-free.

Q: Why do some people think Tito’s is made with potatoes?
A: Tito’s Handmade Vodka is often compared to potato vodka due to its smooth and earthy taste, which is similar to some potato-based vodkas.

Q: Is Tito’s Handmade Vodka similar to potato vodka?
A: Yes, Tito’s Handmade Vodka has a similar flavor profile to potato vodkas, but it is made from corn instead.

Q: Is Tito’s Handmade Vodka better than potato vodka?
A: That is a matter of personal preference. Some people prefer the smooth taste of Tito’s, while others prefer the earthy flavor of potato vodka.

Q: Is Tito’s Handmade Vodka more expensive than potato vodka?
A: The price of Tito’s Handmade Vodka is comparable to other premium vodkas, including potato vodkas.

Q: Where is Tito’s Handmade Vodka made?
A: Tito’s Handmade Vodka is made in Austin, Texas, in the first legal distillery in Texas.

Q: Can I make my own Tito’s Handmade Vodka at home?
A: No, Tito’s Handmade Vodka is made through a distillation process that requires specialized equipment, and it is illegal to make your own alcohol at home.

Closing Thoughts on Is Tito’s Made with Potatoes

Thank you for taking the time to read our FAQs about whether Tito’s Handmade Vodka is made with potatoes. Despite its earthy flavor, Tito’s is actually made from 100% corn, making it gluten-free and similar in taste to potato-based vodkas. Whether you prefer Tito’s or another brand, we hope you have learned something new and will visit us again for more informative articles. Cheers!